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  • Can You Locate A Profitable Blog Niche?

    Posted on October 14th, 2008 Don Plawson No comments

    by James T Turner

    Many successful blog owners have chosen a niche in which they know something about or have passion about. Rare is the blog owner who has jumped into a niche they knew nothing about and have been successful. Sure, we all have a passion for money, but that alone doesn’t qualify any of us as experts. The successful blogger will search his or her interest to find a profitable niche and then dominate that niche for every penny it’s worth!

    What we’ll be learning in this article is the process in which you’ll use to find a profitable niche. There are a lot of niches out there. The problem is, most are not profitable or very difficult to monetize. Our goal here is to find the ones that are under utilized and have an income potential better than average.

    Isolating Your Interests

    The advantage of starting out with something you’re knowledgeable and passionate about is that you’ll have plenty of ideas to blog about. One of the biggest failing points for bloggers is finding something to continually blog about. This is why it’s important to choose something you know and have interest in. It doesn’t matter all that much what the niche is. Perhaps you love to Cook, sew, work with wood, play Soccer or watch professional football. Any of these niches can be profitable. If you’re truly passionate about a subject, you’re more likely to turn out interesting and informative articles. This will keep the traffic to your blog coming in, thus making your niche a profitable one.

    Do not get discouraged if your interest is not a wildly popular one. As long as you dominate your niche, you can be profitable. If the niche you choose isn’t a hugely popular one, then start another blog on another interest of yours. I have a friend who blogs about working on his Muscle Cars. With the price of gas these days, you’d think there wouldn’t be much interest. But on an average day his blog receiveds over 2000 unique visitors. His income from this blog is about $1300 per month and steadily climbing. Did he start the blog to make money? No. He started it because he likes working on old cars and wanted to share his knowledge with others. This is the secret of successful blogging!

    Learning About Your Competition

    Once a blogger has selected one or more subjects he is considering for a blog, it is time to begin evaluating the competition. This includes viewing other blogs covering the same subject matter. This will not only give the blogger a good indication of whether or not the market is already saturated with blogs on this subject and the quality of the existing blogs on this subject. Based on this information the blogger can make an informed decision about whether or not he feels capable of competing for blog traffic with the existing blogs.

    Considering the Purpose of the Blog

    Blogs can be created for any number of purposes. Politicians use them to get their message out. Activist use them to recruit and energize members. Some of us use them to make our income from them. There are any number of reasons for starting a blog. Why is this important? Because if you’re starting a blog to make money, you need to make sure there is enough interest in your subject to drive traffic to your blog. Traffic will be what makes you money. Without traffic, there will be no money coming in from your blog!

    With that being said, it’s very important a new blogger choose an interest that is capable of driving traffic to their blog. The subject should be somewhat popular or broad enough where your message can reach a large audience. If you’ve chosen an interest of yours that you have knowledge in and are passionate about, then this step will be rather easy for you.

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